SHOWROOM JAGUAR / LAND ROVER
Timișoara / 2011-2013 / 1.960 mp / P+1E / 1.400.000 EUR / Expressline SRL
The assignment consisted in setting up a showroom and an auto-service facility for the Triple-Brand Jaguar / Land Rover / Range Rover on a corner site, well positioned, in proximity to the Timișoara Airport. The idea of the Triple-Brand also gives way to the interior architectural concept: the overlapping of three winding strips in the form of the curbed walls that mark off the main space of the showroom from the supporting facilities, creating hence an dynamic interior.
The dynamic nature of the interior space is complemented by the curbed façade made up of 6m high glass panes. The same concept of strips – this time around metal strips – is used to make up the stairway going up to the club, an exclusive area for outstanding clients.